The growth of Yardsale is a fantastic version of a story that’s been told many times within skate culture. Dan Kreitem, a skater and photographer, grew tired of his everyday job at a regular shoe store and wanted to create something of his own. He started in fashion with a standout set of t-shirts, and a familiar skate shop bought the first batch.
However, Yardsale was never just about clothing—it was about skateboarding. The brand gained attention for its raw, honest storytelling through skateboarding films, all shot in Kreitem's unique style. This same distinctive touch still shines through in Yardsale’s clothing line: no one else does it quite like Yardsale.